{"id":13290,"date":"2023-09-10T15:48:24","date_gmt":"2023-09-10T15:48:24","guid":{"rendered":"http:\/\/atwdev.co.uk\/workingknowledge\/?page_id=13290"},"modified":"2025-03-11T12:22:47","modified_gmt":"2025-03-11T12:22:47","slug":"storybrand-marketing","status":"publish","type":"page","link":"https:\/\/atwdev.co.uk\/workingknowledge\/storybrand-marketing\/","title":{"rendered":"StoryBrand Marketing"},"content":{"rendered":"\n\n\t

We integrate this proven messaging framework into our apprenticeships so you get more from your marketing<\/h2>\n\t\t\t\n\t\t\t\t\t\t\tSchedule a call \n\t\t\t\t\t<\/a>\n

\n\t\tMarketing shouldn’t feel like a wasted effort\n\t<\/h2>\n\t

Every ounce of effort ploughed into marketing is potentially fruitless without a clear, engaging message that your customers will understand. <\/strong><\/p>\n

You might have a stellar product or service, but somehow the message just won’t stick. And that’s frustrating.<\/p>\n

At Working Knowledge we embed the StoryBrand framework throughout our curriculum to make sure your apprentice understands your customers’ journey and how to tell your brand’s story effectively.<\/strong><\/p>\n\t\t\t\n\t\t\t\t\t\t\tSchedule a call \n\t\t\t\t\t<\/a>\n\t\t\t\t\"Seamus\n\t

“Storybrand has been a significant part of our plans to ensure that our brand strategy\u00a0aligns with the brand integrity and brand values. That’s now evident when we speak to clients and partners – they understand what we are about as a brand. Ai Build is visible and it has a brand identity. When we go to an event, people understand us not just for what we do and what we sell, but also what we represent.”<\/strong><\/p>\n

Seamus Whittingham, Chief Revenue Officer, Ai Build<\/em><\/p>\n\t\t\t\t\"Web-StoryBrand-Guide-Badge\"\n\t

The StoryBrand Advantage –
\nExclusively at Working Knowledge<\/h2>\n

At Working Knowledge, we don’t just teach marketing. We instil a tried and tested methodology that transforms the way your marketing team thinks about your brand’s narrative. <\/strong><\/p>\n

We’re the first and only apprenticeship academy in the UK to incorporate the StoryBrand framework into an apprenticeship programme and grant every apprentice access to its accompanying and much-lauded learning platform Business Made Simple.<\/p>\n\t\t\t\t\"_Q3g5p8Q\"\n\t\t

\t\n\tTransformative
Approach<\/h3>

Learn the proven StoryBrand framework that will reshape the way your team conducts marketing.<\/p>\n\t\t

\t\n\tUnprecedented
Access<\/h3>

Full access granted to the Business Made Simple platform, broadening apprentices’ knowledge base and skill set.<\/p>\n\t\t

\t\n\tStoryBrand
Expertise<\/h3>

Training in the StoryBrand framework delivered by our team of certified StoryBrand Guides and Business Made Simple coaches.<\/p>\n\t\t\t\n\t\t\t\t\t\t\tSchedule a call \n\t\t\t\t\t<\/a>\n\t

StoryBrand Transforms Business Communication<\/strong><\/h2>\n

Since the beginning of time<\/b> our brains have used story as a sensemaking device to process information. The StoryBrand framework<\/strong> distils the best practice of storytelling into a simple formula that you can see present in all great books, and movies, like Star Wars, The Bourne Identity, and The Hunger Games. Here’s how it works:<\/p>\n