{"id":499,"date":"2022-07-01T14:38:19","date_gmt":"2022-07-01T14:38:19","guid":{"rendered":"http:\/\/atwdev.co.uk\/workingknowledge\/?page_id=499"},"modified":"2025-07-10T16:07:42","modified_gmt":"2025-07-10T16:07:42","slug":"digital-marketing-apprenticeships","status":"publish","type":"page","link":"https:\/\/atwdev.co.uk\/workingknowledge\/","title":{"rendered":"Marketing Apprenticeships"},"content":{"rendered":"\n\n\t

Apprenticeships for the real world – reimagined by marketing experts<\/h2>\n\t\t\t\n\t\t\t\t\t\t\tSchedule a call \n\t\t\t\t\t<\/a>\n\t\t\t\n\t\t\t\t\t\t\tCheck Your Tactics – How Strong is Your Marketing?\n\t\t\t\t\t<\/a>\n

\n\t\t\tWe’ve turned outdated and uninspired apprenticeship delivery on its head\t<\/h2>\n\t

A Marketing Apprentice should be an asset, not a drain on your time or resources. <\/strong><\/p>\n

But for years many businesses have sadly experienced the opposite. Poor hiring practices, low-quality training and lack of expert input from assessors have left businesses struggling to get the most from their apprentices, leading to a poor return on investment.<\/p>\n

It’s why we’ve turned this outdated and uninspired approach to apprenticeship delivery on its head.<\/p>\n\t\t\t\n\t\t\t\t\t\t\tSchedule a call \n\t\t\t\t\t<\/a>\n\t\t\t\n\t\t\t\t\t\t\tCheck Your Tactics – How Strong is Your Marketing?\n\t\t\t\t\t<\/a>\n\t\t\t\t\"Review\"\n\t

“<\/strong>We now have marketing analytics on which we can rely on to know what went well and what didn’t – and adapt accordingly. It has been a cracking first 9 months.”<\/em><\/h3>\n

Lynn Blackmore-Heal, Head of Customer Success, Evorio<\/strong><\/h4>\n\t

Revolutionary marketing training designed and delivered by industry-leading experts<\/h3>\n

How do we know our apprenticeship scheme will deliver results for you? <\/strong><\/p>\n

To start, our curriculum’s not ‘off-the-peg’. Leading marketing experts have designed our extensive programme based on the essential skills and processes your business needs to deliver competent marketing in a rapidly evolving digital world.<\/p>\n\t

The result?<\/h3>\n

An apprenticeship that really works<\/strong> (and far exceeds all other programmes in England). Our marketing experts don’t just offer specialist training and personal coaching to your apprentice, we deliver wrap-around support for the apprentice and<\/strong> <\/em>their manager.<\/p>\n

It’s this holistic approach that makes our programme so successful (and why the 2022 and 2023 BCS Marketing Apprentices of the year came through Working Knowledge!).<\/strong><\/p>\n\t\t\t\n\t\t\t\t\t\t\tSchedule a call \n\t\t\t\t\t<\/a>\n

\n\t\t\tSee what makes our apprenticeship one of a kind:\t<\/h2>\n\t\t

Recruitment includes facilitated assessment centre<\/h4>\t\n\t\t

Delivered by practising marketing consultants<\/h4>\t\n\t\t

Underpinned by Storybrand & Access to Business Made Simple University<\/h4>\t\n\t\t

Monthly expert webinars<\/h4>\t\n\t\t

Monthly 1:1 marketing coaching<\/h4>\t\n\t\t

Monthly ROI Sessions for managers<\/h4>\t\n\t

Typically, Working Knowledge apprentices are aged 23+ and more than 60% are educated to degree level.<\/strong><\/em><\/h2>\n

\n\t\t\tWhat business owners love about Working Knowledge marketing apprenticeships\t<\/h2>\n\t\t

\t\n\tWe headhunt exceptional candidates<\/a><\/h2>

We headhunt your entry-level talent on a no-hire no-fee basis. We look for the highest flyers out there in the talent pool so you hire the right apprentice first time. (Heads up, Working Knowledge apprentices tend to be age 24 and many are degree educated.) Our comprehensive assessment process ensures you only ever meet the highest calibre of candidates at a facilitated half-day event designed to help you choose the candidate with the best cultural fit.<\/p>\n\t\t\t\n\t\t\t\t\t\t\tHow we recruit \n\t\t\t\t\t<\/a>\n\t\t

\t\n\tOur training is delivered by subject matter experts<\/a><\/h2>

You and your apprentice will be fully supported by our team of expert marketing coaches and trainers. They are all practicing marketing consultants who ensure their knowledge and experience is bang up to date. They will guide you and your apprentice throughout the 17-month programme, offering practical, real-world advice and supervision so you can put impactful strategies and tactics in play to set your business up for success.<\/p>\n\t\t\t\n\t\t\t\t\t\t\thow we train\n\t\t\t\t\t<\/a>\n\t\t

\t\n\tWe train apprentices in the StoryBrand framework<\/a><\/h2>

Working Knowledge is the only<\/em><\/strong> Apprenticeship Academy in the UK to embed the highly effective StoryBrand framework into the curriculum. We introduce this to apprentices at the start of the programme so they can hit the ground running with clear marketing messaging that’s proven to connect faster with prospects, drive revenue and attract loyal customers. You can learn more about why we align our training with StoryBrand here.<\/p>\n\t\t\t\n\t\t\t\t\t\t\thow it’s funded\n\t\t\t\t\t<\/a>\n\t

We even take the pain out of your application paperwork<\/h2>\n

We know just the thought of tackling confusing funding applications can be enough to turn many busy business owners off considering apprenticeships altogether – and when there’s so many advantages to be had to having an apprentice on your team, we certainly don’t want that getting in your way. We appoint a dedicated member of our team to pre-fill your paperwork and then guide you through every clause, so you just sign on the dotted line.<\/p>\n\t\t\t\n\t\t\t\t\t\t\tSchedule a call \n\t\t\t\t\t<\/a>\n\t\t\t\t\n\t\t\t\t\"Copy\n\t\t\t\t<\/a>\n

DISCOVER WHAT YOUR APPRENTICE WILL LEARN<\/a><\/h3>Explore our extensive marketing curriculum and expert support package for you and your apprentice.
\nFind out what makes our programme the gold standard of apprenticeship training and how the 2023 & 2022 winners of the BCS National marketing Apprentice Of The Year came through the unique Working Knowledge programme.\n

 <\/p>\n

 <\/p>\n\t\t\t\n\t\t\t\t\t\t\tBUILD YOUR IN-HOUSE
MARKETING CAPABILITY HERE\n\t\t\t\t\t<\/a>\n\t\t\t\t\n\t\t\t\t\"Group\n\t\t\t\t<\/a>\n

LOOKING FOR A DIGITAL MARKETING APPRENTICESHIP?<\/a><\/h3>

Why choose Working Knowledge to help launch your marketing career. We have world-class trainers who are practising marketing consultants with up-to-date knowledge and experience. You join a small group of peers whom you will get to know well and bounce ideas off; they are like your marketing department colleagues. Apprentices on our programme tend to be 23+ years and achieve the highest number of distinctions nationally.<\/p>\n

 <\/p>\n\t\t\t\n\t\t\t\t\t\t\tLAUNCH YOUR
MARKETING CAREER HERE\n\t\t\t\t\t<\/a>\n\t

Our world-class programme
\nqualifies for government funding<\/h2>\n

While we’re an Ofsted-approved apprenticeship provider, our exceptional training, coaching and additional wrap-around support go way above and beyond that of other providers.<\/p>\n

The good news is, unlike other marketing CPD training programmes, our course qualifies for government apprenticeship funding of \u00a310,450 which will cover the majority of your training costs.<\/p>\n

Add in the salary concessions and (when employing an apprentice under the age of 25) the National Insurance allowance and you could actually be saving money.<\/p>\n\t\t\t\n\t\t\t\t\t\t\tMore about funding\n\t\t\t\t\t<\/a>\n

\n\t\t\tTrusted by Businesses Across The UK\t<\/h2>\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/04\/Story-22-Logo.png\"\t\t\t\t\t\n <\/a>\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/PHG_CentredLogo.png\"\t\t\t\t\t\n <\/a>\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/Conscious-Water-Logo-Black-RGB.png\"\t\t\t\t\t\n <\/a>\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/Provide-Rectangle-Logo-1.png\"\t\t\t\t\t\n <\/a>\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/AJ-Master-logo.png\"\t\t\t\t\t\n <\/a>\t\t\n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/Alison-Edgar.png\"\t\t\t\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/GH-LOGO.png\"\t\t\t\t\t\n <\/a>\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/In-Beyond-roundel-png.png\"\t\t\t\t\t\n <\/a>\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/MA-logo-trans-2013.png\"\t\t\t\t\t\n <\/a>\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/Doing-good-together-transparent.png\"\t\t\t\t\t\n <\/a>\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/Logo-primary-Blue.png\"\t\t\t\t\t\n <\/a>\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/A2V.png\"\t\t\t\t\t\n <\/a>\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/Evorio-Logo-Transparrent-Black.png\"\t\t\t\t\t\n <\/a>\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/Formbar.png\"\t\t\t\t\t\n <\/a>\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/Frank-Water.png\"\t\t\t\t\t\n <\/a>\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/Fresh-Escapes-logo.png\"\t\t\t\t\t\n <\/a>\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/HIG-logo.png\"\t\t\t\t\t\n <\/a>\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/Roome-Logo-White-transparent.png\"\t\t\t\t\t\n <\/a>\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/write_my_site_rgb_500px.png\"\t\t\t\t\t\n <\/a>\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/Prestige-Sleep.jpg\"\t\t\t\t\t\n <\/a>\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/SCM-Turbo-Logo-619w-transp-bkgd-black-green.png\"\t\t\t\t\t\n <\/a>\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/bishops-eye-logo-2021.ai_.png\"\t\t\t\t\t\n <\/a>\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/PNG-BDC-Logo.png\"\t\t\t\t\t\n <\/a>\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/tpi-logo-2k.png\"\t\t\t\t\t\n <\/a>\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/8259-GFD-Logo-AW-Master-white-scaled.jpg\"\t\t\t\t\t\n <\/a>\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/BBerries-Black-2.png\"\t\t\t\t\t\n <\/a>\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/image001.jpg\"\t\t\t\t\t\n <\/a>\t\t\n \t \n\t\t\t\t\t\t\"http:\/\/atwdev.co.uk\/workingknowledge\/wp-content\/uploads\/2023\/08\/banner-trans-no-ind.png\"\t\t\t\t\t\n <\/a>\t\t\n\t\t\t