{"id":13149,"date":"2021-07-26T13:11:56","date_gmt":"2021-07-26T13:11:56","guid":{"rendered":"http:\/\/atwdev.co.uk\/workingknowledge\/three-books-ill-be-listening-to-this-summer\/"},"modified":"2024-06-29T10:55:39","modified_gmt":"2024-06-29T10:55:39","slug":"three-books-ill-be-listening-to-this-summer","status":"publish","type":"post","link":"https:\/\/atwdev.co.uk\/workingknowledge\/three-books-ill-be-listening-to-this-summer\/","title":{"rendered":"Three business books you should listen to"},"content":{"rendered":"\n\n\t<p>I&#8217;m a massive fan of business books and podcasts. During the first lockdown I listened to global bestseller <a href=\"https:\/\/www.amazon.co.uk\/Building-StoryBrand-Miller-Donald\/dp\/1400201837\" target=\"_blank\" rel=\"noopener\"><i>Building a Storybrand<\/i><\/a> by Donald Miller while painting the house. The Storybrand methodology is now a major part of our <a href=\"http:\/\/atwdev.co.uk\/workingknowledge\/digital-marketing\/how-we-teach\/\" target=\"_blank\" rel=\"noopener\">marketing Academy<\/a> &#8211; helping business owners clarify their message so customers hear it.\u00a0<\/p>\n<p>Over the summer I&#8217;m really looking forward to a few books that have been on my radar for a while, usually because I&#8217;ve listened to Dominic Monkhouse interview them on his terrific business podcast <a href=\"https:\/\/www.monkhouseandcompany.com\/resources\/\" target=\"_blank\" rel=\"noopener\">The Melting Pot.<\/a><\/p>\n<p>&nbsp;<\/p>\n<h3><a href=\"https:\/\/www.nickcramp.com\/purchase\/p\/better-before-bigger\" target=\"_blank\" rel=\"noopener\"><b>Better Before Bigger: Rethinking Business Success<\/b><\/a><\/h3>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/nickcramp\/\" target=\"_blank\" rel=\"noopener\"><b>By Nick Cramp\u00a0<\/b><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>I love Nick&#8217;s business name and philosophy &#8220;Flucture&#8221; meaning how entrepreneurial business need to be both flexible and structured at the same time &#8211; and also love the book title. This one is all about improving your business and your relationship with it. Something many business owners could benefit from I suspect! <\/p>\n<h3><a href=\"https:\/\/www.amazon.co.uk\/Alarms-Simple-Transform-Relationships-Forever\/dp\/0990378527\" target=\"_blank\" rel=\"noopener\"><b>The Three Alarms: A Simple System to Transform your Health, Wealth &amp; Relationships Forever<\/b><\/a><\/h3>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/eric-partaker-5560b92\/\"><b>By Eric Partaker<\/b><\/a><\/p>\n<p>This year has thrown so much into the air and given us all a chance to rethink how we allocate our time and energy. When I listened to <a href=\"https:\/\/www.monkhouseandcompany.com\/podcast\/how-to-reach-your-full-potential-with-eric-partaker\/\" target=\"_blank\" rel=\"noopener\">The Melting Pot podcast interview<\/a> with Eric, I really liked the simplicity. Eric advised CEOs through his role at McKinsey for many years, helped build Skype and has founded several businesses &#8211; some of which we now work with. <\/p>\n<h3><a href=\"https:\/\/fixthisnext.com\/\"><b>Fix This Next<\/b><\/a><\/h3>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/mikemichalowicz\/\"><b>By Mike Michalowicz\u00a0<\/b><\/a><\/p>\n<p>Really liked Mike&#8217;s earlier book <a href=\"https:\/\/profitfirstbook.com\/\" target=\"_blank\" rel=\"noopener\"><i>Profit First<\/i><\/a>, which is all about making profit a habit (also a <a href=\"https:\/\/www.monkhouseandcompany.com\/podcast\/why-you-need-to-put-profit-first-with-mike-michalowicz\/\" target=\"_blank\" rel=\"noopener\">great Melting Pot interview<\/a>). So I thought I&#8217;d listen to his latest book on instantly pinpointing what you need to do next for your business. As the MD of a scale-up business, taking a moment to (re)assess priorities is always helpful.<\/p>\n<h4><strong>Read more:<\/strong><\/h4>\n<a href=\"http:\/\/atwdev.co.uk\/workingknowledge\/digital-marketing\/5-best-business-books\/\" target=\"_blank\" rel=\"noopener\">The 5 books that changed the way we do business in 2020<\/a>\n<p>&nbsp;<\/p>\n\n","protected":false},"excerpt":{"rendered":"<p>I&#8217;m a massive fan of business books and podcasts. During the first lockdown I listened to global bestseller Building a Storybrand by Donald Miller while painting the house. The Storybrand methodology is now a major part of our marketing Academy &#8211; helping business owners clarify their message so customers hear it.\u00a0 Over the summer I&#8217;m&hellip;<\/p>\n","protected":false},"author":14,"featured_media":13150,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[33,14],"tags":[],"class_list":["post-13149","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-digital-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.1 (Yoast SEO v28.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Three business books you should listen to - Working Knowledge<\/title>\n<meta name=\"description\" content=\"Take a look at the three best business books that I listened to over the summer, and why I think you should too!\" \/>\n<meta name=\"robots\" content=\"index, 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